About Try it on AI
Innovation meets integrity
Try it on AI is the pioneering force behind AI-powered studio photography, setting the global standard for AI professional headshots. As the first company to create a AI headshots, we transformed the way individuals and businesses capture their professional image - making high-quality, studio-grade headshots accessible, scalable, and efficient.
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Founded in 2022 by Adriana Lica and Nathan Landman, who combine their expertise in Photography and AI/ML to deliver unmatched quality and efficiency. Trusted by 800,000+ professionals and 500+ global teams - including Fortune 500 companies, startups, and industry leaders - Try it on AI set the standard for AI-generated corporate photography.
Our Mission
Helping professionals and teams put their best face forward.
Whether for corporate branding, executive portraits, or team directories, our technology ensures that businesses can present a polished and cohesive professional image with unparalleled ease and efficiency.
The Founders
Leadership with Legacy
Try it on AI was founded by Adriana Lica and Nathan Landman, bringing together expertise in marketing, photography, and cutting-edge AI engineering.
Adriana Lica has spent years shaping brand narratives at luxury and retail powerhouses like LVMH and HSBC. Before co-founding Try it on AI, she ran a successful photography studio, with work published in Esquire, Men’s Health, and other leading publications. Her deep understanding of visual storytelling and branding ensures that our AI models deliver headshots that not only look professional but also align with corporate identity and personal branding needs.
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Nathan Landman, an MIT-trained engineer with an Undergrad and Masters in AI/ML, spearheads the AI technology behind Try it on AI. With a background in developing high-performance machine learning systems, Nathan built the robust AI infrastructure that powers our image generation at Try it on AI as well as Stella - ensuring top-tier quality, consistency, and speed.
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Ethics in AI
Prioritizing diversity & fairness
Our AI avoids stereotypes, representing all genders, ethnicities, and ages authentically. Through initiatives like Pink AI Headshots (partnering with BreastCancer.org), we align profit with purpose.